Pare is a small senior studio working across AI engineering, software, data, product design, brand and web. We bring the disciplines a project needs into one team, developing the technology, user experience and identity in lockstep as one functional product.
Based in the UK, working remotely with clients worldwide.
AI has made software much faster to produce. It has not made the decisions around it any less important. Companies still need to decide what is worth building, how it should work and how it fits into the business around it.
Those decisions cannot be separated neatly into technical and design work. The system architecture shapes the experience, while the needs of the people using it shape what should be built. We develop both together from the start.
Most companies do not need a permanent senior product, engineering, data and design team. They need the right combination for the work in front of them. Pare provides that team without adding unnecessary layers or making the project larger than it needs to be.
Pare was founded on a simple idea. Small senior teams, doing the work themselves, beat big teams that hand it down.
Founder & Technical Lead
Chris leads AI engineering, software, machine learning and data systems. He has built the routing systems behind growth from 1,000 to 10,000 deliveries a week, a dynamic pricing engine that lifted margins by 20%, and a churn model deployed across 23 countries. His speciality is turning difficult models and decisions into reliable production systems that work inside an existing business.
Founder & Design Lead
Maria leads product design, UX, brand, websites and visual systems. She works alongside the technical side of the studio from the start, shaping how complex systems should behave as well as how they should look and feel. Before Pare, she designed brands and digital products across agencies and growing businesses in Mexico and Canada, including the identity, website and guidelines for a learning platform used by thousands.
Always look for the simplest solution that solves the problem properly. Complexity should earn its place; unnecessary complexity is often a failure of understanding.
Take pride in doing excellent work, and never assume you have finished learning. Keep developing your judgement, sharpening your skills and raising your standards.
Be honest about what you think and willing to ask difficult questions. Disagree openly, listen carefully and change your mind when someone else has the better answer.
High standards mean little if they are only met occasionally. Follow through, finish the job properly and be someone your colleagues and clients can depend on.
Tell us what needs to improve or what you want to build. We’ll bring together the engineering, AI, data and design expertise the work requires, then take it from a clear plan through to production.